About Us

Our Story

WOOX

WOOX was founded with a passion for creating thoughtfully designed products that blend style, comfort, and everyday utility. Led by our founder, we believe in building a brand that represents authenticity, innovation, and genuine care for our customers.

From The Founder

I started WOOX because I saw a gap in the market for products that truly understand people’s daily needs. I wanted to create something that not only looks good but also feels good, something that gives confidence, lasts longer, and makes everyday living easier.

Our Roots

Our brand is rooted in engineering excellence. We rely on core principles of design, fit, and material science to create pieces that work on the body, in motion, and in real life. The result: elevated essentials with precise fit, refined fabric, and craftsmanship you can feel the moment you put them on.

The WOOX Edit

Your 7-Piece Lineup

Our 7-piece lineup is a curated collection of everyday essentials designed to simplify your wardrobe.

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WOOX Philosophy

At WOOX, we believe in fewer, better pieces. As a small business, each piece is intentional. We focus on staples that work harder, last longer, and feel better.

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Studio, Errands, Travel

Our pieces are built for real life, whether you are heading to the studio, running errands, working from home, or catching a flight.

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Fewer, Better Pieces

Our philosophy is simple invest in fewer pieces, but make each one exceptional

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Fabric, Fit & Craft

Fabrics That Feel Better

We don’t just source fabrics, we engineer them. Every WOOX textile starts with a performance goal: cloud-soft hand feel, reliable support, long-term shape retention, and breathability that keeps up with your day. We work with specialized top mills to create proprietary blends and custom knits designed specifically for how each piece should move, stretch, and recover.

Tested on Real Bodies

Each style goes through months of pattern work, fittings, and real-world wear testing. We refine every seam, panel, and curve so the garment sits exactly where it should, supportive but never restrictive, smoothing without squeezing. The goal: a silhouette that feels as good in motion as it looks in the mirror.

Crafted for Quality

From 4-way stretch fabrics that bounce back, to flatlock seams that minimize chafing, every detail is engineered for longevity and comfort. We reinforce stress points, clean-finish interiors, and obsess over waistbands and hems that stay put. Fabric, fit, and craft come together in one continuous process, so you feel the quality every time you put WOOX on. We carry an open door policy for fabric, fit and finish feedback.

Want to learn more about how it all works?

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Our Process

The Global Search

We spent years on the ground, traveling to more than ten countries and visiting top manufacturers in each region, to find partners who could match our standards for precision, innovation, and consistency.

Our Partners

After seeing the best the world had to offer, we chose to partner with select manufacturers in China, not because it was cheaper, but despite the higher cost of materials and labor. They’re simply the best in the game when it comes to craftsmanship and advanced fabric technology.

Craftsmanship & Technology

Our partners specialize in premium performance fabrics, technical knits, and precise construction. They treat apparel-making like engineering: controlled processes, meticulous testing, and a deep understanding of how fabric should move, feel, and last.

Ethics & Standards - Top Priority

Just as important as quality is how things are made. Our partners in China uphold some of the highest standards we saw anywhere in worker safety, fair treatment, and environmental responsibility, backed by rigorous third-party certifications. We chose the teams whose values matched our own.

You + WOOX

How to Reach Us

Have a question? Email us anytime at support@wooxyoga.com
Want to partner with us? partnerst@wooxyoga.com
We reply within 24–48 hours, Monday–Friday.

Shipping + Returns

We ship orders within 3–4 business days.
Returns are simple and stress-free.
For pre-orders, we’ll always do our best to share clear timelines and updates.

Stay in the Loop

Get updates through SMS, email, and follow us on Instagram @wooxyoga for new drops and behind-the-scenes.